Jump to content
Indianapolis Colts
Indianapolis Colts Fan Forum

Jaguar's new logo


Recommended Posts

Well, the last logo change for the Pats was in 2000. And look how well that worked. It was nothing to do with Belicheck, Brady, Adam V or the strong defense. It was the new logo (which looked no different from the previous version I hasten to add) which turned them into a 'near' Dynasty...... 

 

Maybe Khan is onto something....

Link to post
Share on other sites

As a graphic designer, my thoughts, which I'll break up into parts:

 

ERaZlVW.png
 

Overall look: Yea, the new logo looks more feminine. It's due to the slender head with a more whiter color palette, whereas the original is more black dominant. On the other hand, this whiter palette allows a stronger backdrop for more detail clarity, including more black decal spots and accentuated eyes and mouth, so the white is a double-edged sword.

 

The Black Decal Spots: I like the black decal spots on the new one better due to its slightly more airbrush feel, since the original black spots looked like pasted on Cheetos shapes.

 

Ears: The new logo's ears are more detailed and erect, signifying aggressive alertness -- both important qualities for football players. The original's are sloped down, exhibiting a more timid look.

 

Mouth: The new logo has a clearer delineation where the mouth begins and ends, whereas the original just trails off into black. I also like the new logo's mouth stretched into a grin. In the context of football, this grin gives off a sadistic nature. The longer tongue also plays into this.

 

Eyes: The new logo's eyes have more diagonal energy and are looking forward, suggesting the Jaguars are looking toward the future. The original's are more neutral looking with dilated pupils, and are inclined more towards observing the viewer and/or forward, which is to say the Jaguar looks confused.

 

-----

So yea, I like this new logo better, but I'd still like it to be more masculine. I suppose I'm fine with the whiter palette, but they should play with the head's shape more. Make the head stouter. These football players are big men. Give them a big Jaguar!

Link to post
Share on other sites

As a graphic designer, my thoughts, which I'll break up into parts:

ERaZlVW.png

Overall look: Yea, it looks more feminine. It's due to the slender head with a more whiter color palette, whereas the original is more black dominant, which accentuates a higher volume area. I'd like to see the new one more black and stout.

The Black Decal Spots: I like the black decal spots on the new one better due to its slightly more airbrush feel, since the original black spots looked like pasted on Cheetos shapes.

Ears: The new logo's ears are more detailed and erect, signifying aggressive alertness -- both important qualities for football players. The original's are sloped down, exhibiting a more timid look.

Mouth: The new logo has a clearer delineation where the mouth begins and ends, whereas the original just trails off into black. I also like the new logo's mouth stretched into a grin. In the context of football, this grin gives the logo a sadistic nature.

Eyes: The new logo's eyes have more diagonal energy and are looking forward, suggesting the Jaguars are looking toward the future. The original's are more neutral looking with dilated pupils, and are inclined more towards observing the viewer.

-----

So yea, I like this new logo better, but I'd still like it to be more masculine. Make the head stouter. These football players are big men. Give them a big Jaguar!

Interesting breakdown there ReMeDy. I felt like I was watching a cheetah take down a giselle on the African plane, especially with the ears back & non-dilated pupils. Personally, I think the graphic designer should had manipulated the width of the bridge of the nose more making it smaller, modifying the jawline closing it more, & making the whiskers thinner, less pronounced, and more cat like realistic.

Cheetahs are more menacing with a closed mouth, gleaming, night vision eyes, & crouched & sloped down shoulder blades right before they attack their prey at lightning fast speed. Translation: Show more of the cat's physique, tone, & muscle mass in attack mode not just the head.

Link to post
Share on other sites

Interesting breakdown there ReMeDy. I felt like I was watching a cheetah take down a giselle on the African plane, especially with the ears back & non-dilated pupils. Personally, I think the graphic designer should had manipulated the width of the bridge of the nose more making it smaller, modifying the jawline closing it more, & making the whiskers thinner, less pronounced, and more cat like realistic.

Cheetahs are more menacing with a closed mouth, gleaming, night vision eyes, & crouched & sloped down shoulder blades right before they attack their prey at lightning fast speed. Translation: Show more of the cat's physique, tone, & muscle mass in attack mode not just the head.

Like this: 

 

http://youtu.be/iarsmqA3dck

 

http://youtu.be/30UaROwbA8Y

Link to post
Share on other sites

Interesting breakdown there ReMeDy. I felt like I was watching a cheetah take down a giselle on the African plane, especially with the ears back & non-dilated pupils. Personally, I think the graphic designer should had manipulated the width of the bridge of the nose more making it smaller, modifying the jawline closing it more, & making the whiskers thinner, less pronounced, and more cat like realistic.

Cheetahs are more menacing with a closed mouth, gleaming, night vision eyes, & crouched & sloped down shoulder blades right before they attack their prey at lightning fast speed. Translation: Show more of the cat's physique, tone, & muscle mass in attack mode not just the head.

 

I looked up Jaguars growling and actually it's much like the drawing.

 

Jaguar-2.jpg

 

jaguars_fad3d1aa.jpg

 

But there's something about it that looks too cartoon-y. I think it's the lack of jagged edges.

Link to post
Share on other sites

Nice explanation, now I know why I felt the way I did when I saw it.  I'm still good with it and even more so now that real Jags have been shown on this thread.  Saw it on ESPN Sport Center side bar too.  Catching.

 

Grumpy cat?  Ummm, not so impressed-

 

qm.gifGrmpyKat_JagsLogo_zps2ff2970b.jpg

Link to post
Share on other sites

I looked up Jaguars growling and actually it's much like the drawing.

 

 

 

 

 

But there's something about it that looks too cartoon-y. I think it's the lack of jagged edges.

Excellent point Vance! Way to childish & cartoonish in scope in both mascot drawings. They remind me of Tony The Tiger on a Frosted Flakes cereal box. No fear or intimidation whatsoever. 

Link to post
Share on other sites

PS where are his whiskers on the left side? Are they combed down with hair gel? The Panthers logo has both sides...

 

Whiskers on both side's of a cat's face...Check. Tougher & more menacing NFL emblem...Check. The female leader of the pride leader not liking whiskers rubbing up against them & demanding a trim...Check  haha

Link to post
Share on other sites

I looked up Jaguars growling and actually it's much like the drawing.

 

Jaguar-2.jpg

 

jaguars_fad3d1aa.jpg

 

But there's something about it that looks too cartoon-y. I think it's the lack of jagged edges.

 

Usually thick black strokes give off that cartoon-y vibe, which both logos have, but because the new logo uses a lot more white, the black stroke is accentuated, whereas in the original, the black stroke blends into some of the other black in the original logo, so it's less pronounced.

Link to post
Share on other sites

Usually thick black strokes give off that cartoon-y vibe, which both logos have, but because the new logo uses a lot more white, the black stroke is accentuated, whereas in the original, the black stroke blends into some of the other black in the original logo, so it's less pronounced.

I always like getting a glimpse into the creative process of any artist whether they are an illustrator, dancer, or musician. Thanks for letting me peek behind that elusive curtain of talent & inspiration ReMeDY.   :thmup:

Link to post
Share on other sites

Dang!  You beat me to the LA comment.  

 

Wouldn't surprise me in a year or two.  I'm surprised they put a team there in the first place.  Many people there are Dolphins or Bucs fans.

Many people here in Indy were Bears, Bengals, Steelers, Browns or Rams fans.  In fact, many were seemingly brown paper bag fans for a long while.  It is really impressive what a well managed team and a few wins can do for a fan base.  You might have said the same thing about Indy as recently as 1997.

Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Recently Browsing   0 members

    No registered users viewing this page.

  • Thread of the Week

  • Topics

  • Posts

    • There is speculation that the Eagles are interested in Watson. I thought that they were going with Hurts, but have to see how that works out. 
    • At this time of year, every year, all of us have created a draft board.  How we think the draft will fall out.  Most of us also have a selection of players from that draft board that are the ones they especially like.  These are My Guys. I would like to issue a challenge.  Go back through your records for every year, and find:  A - your best draft prospect, B - your worst draft prospect, C - any of your prospects the Colts took, D - a late round prospect of yours that blossomed.   I'll start out with mine:   2015 Best - Andrus Peat, T, Stanford (Saints #13 overall, 3 pro bowls) Worst - Reese Dismukes, C, Auburn (undrafted, went nowhere) Colts - Zack Hodges, OLB, Harvard (UFA, didn't stick) Late - Tevin Coleman, RB, Indiana (Falcons #73) 2016 Best - Ezekiel Elliot, RB, Ohio St (Cowboys #4 overall, 3 pro bowls) Worst - Su'a Cravens, S, USC Colts - Ryan Kelly, C, Alabama (Colts #18 overall) Late - Joe Schoebert, LB, Wisconsin (Browns #99, pro bowl) 2017 Best - Deshaun Watson, QB, Clemson (Texans #12, 3 pro bowls) Worst - tie John Ross, WR, Ohio St / Reuben Foster, LB, Alabama Colts - none Late - Dan Feeney, G, Indiana (Chargers #71 overall) 2018 Best - Quentin Nelson, G, Notre Dame (#6 overall, 3 pro bowls) Worst - Arden Key, DE, LSU Colts - Quentin Nelson, G, Notre Dame Late - Kyzir White, S/LB, West Virginia 2019 Best - AJ Brown, WR, Mississippi Worst - Christian Wilkins, DT, Clemson Colts - Rock Ya-Sin, CB, Temple / Parris Campbell, WR, Ohio St Late - Terry McLauren, WR, Ohio St 2020 Best - CeeDee Lamb, WR, Oklahoma Worst - Denzell Mims, WR, Baylor / Calvin Throckmorton, T, Oregon Colts - none Late - too soon to call
    • I think the Rams over paid but it’s still a win win for both sides. If the Rams get back to the SB it will be worth it, even a couple NFC championship games would justify the trade...if they win a championship it will definitely be worth it.  Detroit now has the ammo to help build a playoff contender. They won’t bc it’s Detroit lol but it was still a good trade by them. One of the few QB trades you see where both teams will probably come out ahead.    When I compare it to the Wentz trade, Ballard took the Eagles to the cleaners and got the better of the two QBs they had. Interested to see what Sirriani can do with Hurts.  That kid seems to be a class act. The way he handled being replaced by Tua was professional in every way.  I remember the reporter asking him 3min after the championship game vs Georgia ended how he felt being replaced and seeing Tua go out there and bring the team back.  I thought it was slimy to ask that question at that moment(should have waited until the press conference and let the kid celebrate with his team) and Hurts handled it with class. Stayed for another year, came in and I believe won the SEC championship for Bama then transferred after he graduated. I’m rooting for the guy and feel for him bc the Philly press and fans can be a bit harsh to say the least lol. 
    • At this point I wouldn't mind that. Seems like a good realistic scenario. Although... maybe Turner has moved up with his testing? 
  • Members

    • PeterBowman

      PeterBowman 1,475

      Senior Member
      Joined:
      Last active:
    • Dunk

      Dunk 48

      New Member
      Joined:
      Last active:
    • MikeCurtis

      MikeCurtis 2,317

      Senior Member
      Joined:
      Last active:
    • James

      James 375

      Senior Member
      Joined:
      Last active:
    • cjrulli

      cjrulli 136

      Member
      Joined:
      Last active:
    • dusted

      dusted 0

      Rookie
      Joined:
      Last active:
    • coltsva

      coltsva 1,774

      Senior Member
      Joined:
      Last active:
    • luv_pony_express

      luv_pony_express 639

      Member
      Joined:
      Last active:
    • csmopar

      csmopar 7,512

      Senior Member
      Joined:
      Last active:
    • shasta519

      shasta519 2,944

      Senior Member
      Joined:
      Last active:
×
×
  • Create New...