The Offseason Reading Series #12: My case for Peyton Manning as the greatest quarterback of all time
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I agree that the intention of the production is to get fans hyped and get people talking, and that obviously works. But that's a high level directive for the production in general, all of the videos they're doing. I assume that Ballard's direct input on each video is pretty limited, though. Broad strokes, sure. Final approval, definitely. They want to make sure it's compliant, and with how controlling, paranoid and risk-averse NFL GMs and coaches are, I would expect that he watches the final edit himself before it goes live. I think some editorial decisions are made with Ballard's input, maybe at his direction, like the decision to focus on members of the staff and let them show their personalities, etc. Cameras would not be allowed in the draft room without his blessing. But beyond that, I would think that the media team does the rest, within whatever parameters the decision makers have agreed to, and then the result is the media team's creation. That's obviously JMO, I don't have anymore insight than anyone else. But I think the credit for the hype and production really goes to the media team.
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By ColtStrong2013 · Posted
I’m sure they also took note of Sneed throwing TY hill around like a rag doll in the playoffs. -
Here's a good list to follow for the Colts draft in general, not just for the 15th pick... players with the highest RAS in the draft:
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