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What I Think "Building The Monster" Means Intro


My Opinions Are 0% Fact

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It's something that we have seen on T-shirts, in player, coach, and front office interviews, and all over forums. Build the Monster has become a sort of rallying cry for the Colts organization and fan base. It's catchy and it conjures up images of an unstoppable football juggernaut. When I first heard the slogan a wide smile spread across my face, but after the initial effect wore off I began to wonder what the slogan really meant and what it would take to actually build a monster. In this blog I want to explore that question from a logical, financial, personnel, fan base, and even rhetorical analysis stand point. So, let me know what you think. If you think it is a good idea I'll go for it. If not I'll still do it, but just feel bad about myself...so...

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